I like Mazda. It’s a brand that builds cars the way it likes to build cars. Mazda doesn’t follow trends or try to copycat anyone. In fact, Mazda will stick to its own guns, despite contradicting modern trends. For instance, while the entire auto industry is switching to small-displacement turbocharged engines, for better power and fuel economy, Mazda is still sticking with normal-aspiration for the best possible throttle response. So it almost isn’t surprising that Mazda would bring along much more expensive competition on the launch of its newest CX-5 crossover.
This new Mazda CX-5 marks a move upmarket for Mazda, as it features a more luxurious cabin, more refined driving dynamics and, according to Mazda, better ergonomics and focus on driver involvement than its more premium rivals. In this new video from The Fast Lane Cars, we get to go on this press launch for the CX-5 and see how it compares with the Audi Q3, BMW X1, Mercedes-Benz GLA-Class and Lexus NX.
We also get to hear TFLC’s Roman Mica interview Dave Coleman, Mazda USA Vehicles Dynamics Manager, about the differences between the Mazda CX-5 and the other more premium cars. For instance, Coleman sort of complains about the steering in the Audi Q3, which he says feels a bit weird. I’ve driven the Q3 and calling its steering weird is Coleman being kind. It’s numb and anodyne. The CX-5, according to Coleman, has steering that’s intuitive, accurate and precise.
Actually, Coleman claims that Mazda has worked very hard to get the human parts of the CX-5 right. Meaning that Mazda studies humans and what feels intuitive to us, developing the car around those findings. So check out this video to find out what TFLC found.