Tag: marc lichte

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December 12, 2019

Future Audi interiors will have no buttons and Augmented Reality

As someone who still very much prefers physical buttons and knobs in car interiors, I wasn’t very enthusiastic to learn about Audi’s switch to dual..
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December 10, 2019

Audi Design Boss Marc Lichte claims 23-inch wheels are big enough

Wheels are getting absolutely massive as the years go buy, especially among performance cars and SUVs. Higher levels of performance, along with more and more..
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March 26, 2019

Audi Design Boss Marc Lichte talks to Forbes about the future of design

Audi is crushing the designs of its new e-tron models. While other brands are either going too funky with their EV designs (BMW i3) and..
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January 16, 2017

Top Gear interviews Marc Lichte, Audi’s Design Boss

When Marc Lichte first became the head of design for Audi, replacing the brilliant Walter de Silva, many Audi fans were worried about the future..
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July 14, 2016

Audi to drastically change its styling with next Audi A8

Marc Lichte, the current Audi design director who replaced the famous Walter da Silva, is planning on a big design revolution for the four-ringed brand..
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July 12, 2015

Future Designs – Does Audi need Walter de Silva back?

Recently, Audi has been criticized for not being aggressive or adventurous enough with its styling. The upcoming B9 A4 is an attractive car, but it’s..
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