At the moment, the Chinese market is the largest automotive market in the world. So, naturally, premium brands want to cater to it as much as they can. Which is why premium brands make long-wheelbase models of even rather inexpensive cars, solely for China. The latest of these cars is the long-wheelbase Audi A3, which was just seen without camouflage. (We don’t own the spy photos but they can be seen here)
Judging from the photos, which are admittedly not the most revealing of photos, the long-wheelbase version of the car barely looks different from the standard one. Obviously, 99-percent of the styling is going to be the same, just with a slightly stretched wheelbase at the rear, so it’s not going to look dramatically different. But usually you can tell that it’s the longer car at a good glance. Audi has done a good job of integrating the extra length into the styling.
The reason for long-wheelbase models being so popular in China is that Chinese customers value back seat space more than almost anything else. We’re not entirely sure why but the Chinese market seems to want larger back seats that most cars offer. So, even on less expensive cars, premium brands will sell long-wheelbase models, like the Audi A3.
In the North American and European markets, long-wheelbase models are reserved for high-end luxury models, such as the Audi A8. In fact, North America usually doesn’t even get a choice. We usually just get the long-wheelbase model as-standard, without the option for the shorter car. Though, sometimes we get both.
If you live in China and you have your eye on the upcoming long-wheelbase Audi A3 Sedan, have a look at these photos to see what it’s going to look like. Just like the standard A3 Sedan, it’s going to be a very nice, affordable premium car.
[Source: Car Scoops]