FCA chairman Sergio Marchionne has announced that resurrected Alfa Romeo marque will compete head to head with Audi and BMW. His plan is to inject $6 billion in the troubled Italian marque which he wants to turn into a premium marque and launch three all-new models until 2017 while an additional five cars will arrive by 2018.
The first of the bunch will be the Giulia mid-size sedan which is going to be unveiled tomorrow and will tackle the Audi A6 and BMW 5-Series. After that, Alfa Romeo is going to introduce a Q5-rivaling mid-size SUV and then a flagship sedan to go after the mighty A8 and 7-Series. These three vehicles are going to ride on a newly developed rear-wheel drive platform developed by Maserati and are going to be manufactured at FCA’s Cassino factory located near Rome, Italy
It is believed the Audi RS6 will have a new competitor in the form of a range-topping Alfa Romeo Giulia set to use a high-powered V6 twin-turbocharged gasoline engine developing as much as 510 bhp, according to suppliers who say that it will be an adaptation of the Ferrari-developed unit used by Maserati in the Ghibli and Quattroporte sedans.
We will see if Audi has any reasons of concern tomorrow then the Giulia will be unveiled.