Ex Audi design boss Stefan Sielaff named Bentley’s new design director

Former Audi design boss Stefan Sielaff has been appointed as Bentley’s new design director. This decision has been taken after Bentley’s design director Luc Donckerwolke resigned from the British luxury marque after occupying this position for just three years. It should be mentioned that Stefan Sielaff currently works at the Volkswagen Design Center Potsdam where he is the Head of Volkswagen Group Interior Design and Design Director.

In the past, he worked five years as a design director at Audi and was responsible for working on various models with the four ring logo. He initially joined Audi as a student intern back in 1984 and among the cars he designed we have to mention the 2010 Audi A7, 2010 Audi A1 as well as the 1991 Audi Quattro Spyder concept.

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Stefan Sielaff
Stefan Sielaff

In his role at Bentley, Stefan Sielaff will report to Rolf Frech, Bentley’s Member of the Board for Engineering while retaining his position as Head of Volkswagen Group Interior Design, reporting to Director of Volkswagen Group Design, Dr. Walter de Silva.

It’s not known at this point what Luc Donckerwolke will do in the future now that he is no longer Bentley’s design director but most likely he will find a similar job at another major automaker.

Adrian Padeanu

Long-time fan of the fabled Four Rings.