In 2011, Audi became the first auto manufacturer to have its own exhibit at CES (Consumer Electronics Show). Well, Audi is back for 2016 and will be displaying its latest technologies and developments in the North Hall at CES.
During the first day of Audi’s exhibit, there will be a press conference which will offer insights into Audi’s latest technologies. Ricky Hudi, Head of Electrics/Electronics Development, and Scott Keogh, President of Audi of America, will present the latest technologies, products and megatrends in the areas of electrification, digitalization and piloted driving. A concept car will be at the exhibit to show Audi’s outlook on the automotive future that will be more influenced electronics than ever before. Audi hasn’t said which concept car it will be, but it’s likely to be the Audi e-tron Quattro Concept.
Audi’s Tech Talk, technology experts will offer an in-depth look at electronics development and will be available to answer questions from journalists and show visitors, will also be open to the public.