Audi unveils Q7 snow sculpture in Australia

Audi has revealed a Q7 snow sculpture in Australia as a method to promote the second generation of their flagship full-size SUV. The process of creating the snow sculpture took five days and it was built at a ski resort by using chainsaws, shovels and other similar equipment. The weather conditions were quite bad but they managed to faithfully replicate the 2016 Q7 which was originally unveiled last month in Detroit during the 2015 North American International Auto Show.

We remind you the overhauled Q7 has lost a whopping 325 kg (716 lbs) and can be had with a variety of engines, starting out with a 2.0 TFSI rated at 252 HP & 370 Nm. There’s also a 3.0-liter TFSI with 333 HP & 440 Nm, along with a 3.0 TDI offered with 218 HP & 500 Nm and 272 HP & 600 Nm.

Audi will be selling the new Q7 also in an e-tron plug-in hybrid version which combines a 3.0 TDI engine with an 8-speed gearbox that houses an electric motor. This variant has a combined output of 373 HP & 700 Nm and will need just 6 seconds to sprint from 0 to 62 mph (100 km/h) before topping out at 140 mph (225 km/h). The model can run on electricity for up to 35 miles (56 km) and in hybrid mode will have a fuel consumption of 1.7 liters / 100 km.

As for the Q7 snow sculpture, Audi hasn’t specified for how long they plan on keeping it but most likely it will be there until the temperatures will increase and melt it.

Adrian Padeanu

Long-time fan of the fabled Four Rings.