Audi Q8 Concept to debut in Detroit

With Mercedes-Benz and BMW working to develop ultra high-end luxury SUVs, it only makes sense that Audi would do the same. We already knew that Audi was in the process of developing a flagship SUV, dubbed the Audi Q8, but we hadn’t heard any official info. Until now, that is.

The upcoming Audi Q8 Concept will debut at the Detroit Auto Show next month. This near-production concept will showcase the sort of design elements that the Q8 will wear and some of the technology it will have. “With the Audi Q8 concept, we have created a new spearhead within our Q model line. Its design strongly evokes sportiness and prestige,” said Audi Head of Design, Marc Lichte. “What’s more, we believe an important aspect of this showcar is that it offers a spacious interior with four equally comfortable seats, even with the flat roof line.”

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Audi Q8 concept

In the teaser pictures Audi released ahead of the Detroit Auto Show, we can see some of those design elements. For instance, the massive octagonal Singleframe grille will be the first of its design and it’s much wider than any other grille on current production Audis. According to Audi, the Q8 will borrow quite a few design themes from the famous Audi UR Quattro. It does seem to have a wide, flat C-pillar and the fender flares are pretty wide, but I don’t know about it being similar to the Audi Quattro.


We don’t have any info on possible powertrains or technology, but it should use some similar kit to the upcoming Audi A8. That means advanced autonomous driving aids, with Level 3 autonomy, and Audi’s next-gen family of engines. It could also borrow some of the tech from the Audi SQ7 TDI, like the active anti-roll bars and electric turbocharger. However, this is all just speculation and we’ll find out more come January in Detroit.

Nico DeMattia

I've been in love with cars since I was a kid, specifically German cars. Now I get to drive them talk about them on the internet.