U.S. Pricing for the Audi Q4 e-tron Starts at $45,000 Before Incentives

The Audi Q4 e-tron has just been revealed, along with its Sportback sibling, and we’re naturally rather excited by it. The idea of an entry-level Audi EV is one that should excite most Audi customers, who are now likely able to afford a purely electric crossover. In the U.S., customers should be even more excited, as the Q4 e-tron will come with a very attractive starting price of $45,000 and that’s before tax incentives.


While exact official pricing hasn’t been announced just yet, Audi US claims that “[pricing] for the Q4 e-tron model line is planned to start under $45,000.”


So expect something around $44,995 for the entry-level Audi Q4 40 e-tron. For comparison, the Audi Q5 starts at $43,300. Which means for just a couple of grand more, you can have a brand-new, all-electric Audi with much better styling and more interior space.


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Admittedly, the Audi Q5 comes with Quattro all-wheel drive as-standard, while the base-model Q4 40 e-tron is rear-wheel drive to start. Also, the Q4’s standard 77 kWh battery can only provide just over 250 miles of range, which is far less than the Q5 can achieve. It’s also significantly quicker in a straight line than the Q4 e-tron.


Still, unless you really need more than 250 miles of range on a regular basis, we don’t see why anyone should buy the Q5 over the Q4 e-tron. The latter is better looking, more spacious, basically the same price, more high-tech, and it’s all-electric. Even though many customers will be put off by its comparatively sluggish acceleration and only so-so range, we can see a lot of customers make the jump. Especially at under $45,000.


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What’s even better is that the $45,000 starting price is before federal tax incentives. According to Audi, it’s expected that the Q4 will be eligible for a $7,500 tax credit, sweetening the deal even further.


If you want a nicer Audi Q4 e-tron, with a bit more power and a bit more range, you can opt for the Q4 50 e-tron Quattro, which packs dual motors, to make all-wheel drive. It makes more power, 295 horsepower, and doesn’t suffer too much of a range penalty. Pricing for the Q4 50 e-tron Quattro hasn’t been revealed but it will likely boast an affordable sticker price, just like its lesser sibling.

CategoriesQ4 e-tron
Nico DeMattia

I've been in love with cars since I was a kid, specifically German cars. Now I get to drive them talk about them on the internet.