The four-ringed brand is entering a slightly new segment with the Audi Q2. The compact sporty crossover is going to compete with cars like the Mercedes-Benz GLA Class. It’s an exciting car for Audi as it will allow young people who need extra space, whether it be for active lifestyles or young families, to buy into the Audi brand. The Audi Q2 also brings a sportiness and ruggedness not yet seen in cars like the Audi Q3.
Well production of the newest crossover in the Audi family has begun at Audi’s Ingolstadt plant. Needless to say, the folks at Audi are excited.
Albert Mayer, plant director at the Audi site in Ingolstadt, emphasized “The start of series production of a new model is always a great challenge and something special for a plant and its employees. We are proud to be building the Audi Q2 – the Q?family entry model – here in Ingolstadt for the world market. I would like to thank the Audi team for the successful start of production.”
Max Wäcker, deputy chairman of the works council, stated: “The works council has worked consistently and successfully to ensure that the Audi Q2 is built in Ingolstadt. This is necessary for good utilization of our main plant’s capacity and is therefore a great success for all Audi employees in Ingolstadt.”
The new Audi Q2 will be built on the same assembly line as the Audi A3 sedan and passes through the body shop, paint shop and assembly together with the A3. Production of the Q2 was obviously slow at first, but has amped up significantly to 450 cars a day. To do so, Audi is implementing new, innovative methods for manufacturing. For example, for of production of the Audi Q2, a fully automatic module store for the drivetrain was installed on the assembly line, increasing local storage capacity.
The Audi site in Ingolstadt is the largest production facility within the Audi Group and the second-largest car plant in Europe. The company produces more than half a million automobile a year in Ingolstadt with a new Audi driving off the assembly lines there every 30 seconds – more than 2,500 cars a day. The Audi Q2 will make a significant contribution to the site’s future; it rounds off the Q-family at the lower end and will enhance the brand’s competitive position.