Audi owners of TDI cars in Europe won’t get any compensations from VAG

Bad news for European owners of Audi TDI cars as the Volkswagen Group has announced they won’t receive any compensations. The same goes for the other brands of the group, so around 8.5 million customers from the old continent are out of luck. As for US owners (about 482,000), they will receive a so-called “Goodwill Package” that includes a $500 Visa gift card, another $500 gift card to be used only at VW dealers, along with three years of 24-hour road assistance.

So, why the difference? Volkswagen motivates this decision by saying US owners purchased cars that were advertised as being equipped with “Clean Diesel” engines. In addition, these buyers acquired a car with an engine that belongs in a niche market, since diesels are not popular in United States compared to Europe where more than half of new car purchases are powered by a diesel engine.

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About that “Clean Diesel” terminology, we shouldn’t omit the fact that Euro cars with TDI engines are advertised as being fitted with BlueMotion technology, so it’s basically the same thing.

The only good news for European owners of cars powered by the 1.2 TDI, 1.6 TDI and 2.0 TDI engines from the EA189 family is that Volkswagen has promised to pay all CO2 tax differences. Still, it’s not fair that Volkswagen will offer compensations for U.S. and Canadian customers while Euro buyers won’t get anything. In addition, they also have customers outside North America and Europe, don’t they matter at all?

Adrian Padeanu

Long-time fan of the fabled Four Rings.