The Audi e-tron has been on sale for a few years now and, while its sales figures haven’t been stellar in the US, it’s quite popular in Norway. In fact, it’s still one of the best-selling EVs in Norway, despite being older than most of its competition. One of the reasons why it’s still so popular is that it can handle Norwegian winters better than most, as evidenced by this family’s ownership.
A family of five, the Lunde family has owned an Audi e-tron since 2019 and it’s handle all of their needs ever since.
“We wanted to drive electric, but for a long time there were no electric cars able to meet our needs,” says Liselotte Lunde.
With three children, you can imagine luggage requirements are high and the e-tron is able to fit the bill. But more than that, it’s able to handle the harsh winters, too.
“It was important for us to be able to drive to the cabin without stopping, even in the winter,” Lunde says. “The electric four-wheel drive in the Audi e-tron gives us safety. We are never worried about not arriving at our destination, regardless of the conditions. And it is especially important for us now, with a baby in the back seat,” Lunde continued.
Practicality isn’t the only upside of the Audi e-tron. Its various luxury and technology features go a long way to making the Lunde family’s experience nicer.
“Our car has LED-Matrix lights, which are absolutely superb in the Norwegian winter darkness. We also have a night vision assistant, which is a great help in warning us if there’s a moose in or near the road. In addition, it is incredibly convenient to be able to do so much via the app. We can set the pre-air conditioning of the car from our bed. The Audi e-tron is not just a car, but a car offering service. It solves challenges in our everyday life,” says Lunde.
That pre-conditioning isn’t just for air-con, though. The e-tron can also be warmed from the comfort of your bed, so it’s nice and toasty when you get in. “It’s great to be able to drive off in a heated car that’s free of ice. With a baby on board, it’s much easier to not have to get into the car wrapped up warm,” Lunde says.
Without question, the biggest issue for most Audi e-tron customers is range. While 417 km WLTP (260 miles) is fine, it’s still below what many of its competitors offer. However, it hasn’t been a problem for the Lunde family and their ability to charge at home proves that range isn’t exactly an issue if you have the right situation.
“For our part, the range has always been sufficient, even in winter. We have a charging option both at home and at the cabin and can start every morning with a ‘full tank’. Normally, we only charge to 80 percent, and that gives us an everyday life completely free of range worries,” says Lunde.
The Audi e-tron isn’t perfect; it’s too heavy, too expensive, lacks the performance of its Tesla rivals, and is still short on range. However, it’s a pretty impressive overall package that simply makes ownership a real joy. Its luxury and tech features improve your quality of life; with the ability to always step into a warmed, charged car; and it can truly go anywhere and do everything. All while being entirely electric. There’s room for improvement but the Audi e-tron has made a believer out of at least one family.
“Audi e-tron has really convinced us that electric cars do work, even through a Norwegian winter. This is the future and we will never choose anything other than an all-electric car again,” Lunde concludes.