Well, the moment many have been waiting for: Audi has finally released the price of the 2010 S4 sedan for the U.S. market. The price? A cool $45,900 will get you the base S4. For the S-tronic transmission, expect the price to jump up to $47,300.
Hit the jump for more on the new S4 and the full press release from Audi!
So what does $45,900 buy you in terms of kit? Well the most important part is the 333HP, a sub-5 second 0 to 60 time. Impressive figures in their own right, more impressive considering that the fuel economy of the new supercharged V6 is head-and-shoulder above the outgoing 4.2L V8 in terms of efficiency with the new S4 returning 18 MPG for the city and 27 MPH highway to the B7 S4’s 13 and 20 MPG, respectively.
Beyond performance, you get quite a bit of luxury with the new 3G navigation system with voice-activated search functions. Lucky buyers also get grippy sport seats with an S4 logo embossed into the head rests. Other nice touches come from the bi-xenon headlamps with LED day-time running lamps, Bluetooth connectivity and an iPod interface. One of our favorite features is also the quattro torque bias of the 40/60 split between front and rear.
The 2010 S4 marks an interesting turn in the strategy and placement of the S4 in the overall performance line-up. The S4 is moving down market as BMW’s M3, the original competition for the S4. So now the S4 will do battle with BMW’s fastest non-M 3 Series, the 335i. With a turbocharged 3.0L inline 6, the 335i comes up a few horsepower short of the S4’s peak power but also comes up a few grand from the base price of the 335i. The difference being that the standard features list of the S4 is much longer than the standard, more stripped down 335i base car with the remainder of the pricing difference attributed to the rear wheel drive of the 335i and the quattro all-wheel-drive system. We’re certainly ready to see what the S4 does in terms of comparison tests as it takes on new competition at a new price point.
Check out the full Audi press release below!
Audi announces 2010 MY pricing for all-new, segment-leading S4 performance sedan and stylish A5/S5 Cabriolet
HERNDON, Va., Aug 14, 2009 – Audi today announced the U.S. manufacturer’s suggested retail prices for the highly anticipated 2010 Audi S4 sedan and A5 / S5 Cabriolet models. The S models arrive at U.S. dealers in late August, while the A5 Cabriolet will be available in the Fall of 2009.
2010 S4 sedan (excluding $825 destination charge, taxes, title, options and dealer charges):
S4 sedan (manual) $45,900
S4 sedan (S tronic) $47,300
2010 A5 and S5 Cabriolet (excluding $825 destination charge, taxes, title, options and dealer charges):
A5 Cabriolet 2.0T multitronic front-wheel drive $42,000
A5 Cabriolet 2.0T Tiptronic quattro ` $44,100
S5 Cabriolet (S tronic) $58,250
The S4 sedan and A5/S5 Cabriolet feature technological advancements as available features that enhance both interior and performance luxury. The 3G MMI (Multi Media Interface) with 3D map graphics and SIRIUS traffic displays the latest evolution of 3D navigation, joystick control for navigation map destination finding, updated graphical clarity, SIRIUS® artist/title preview, and SIRIUS traffic-based navigation. The S4 sedan features voice-based destination input control, and voice inputs such as “I’m hungry,” “I need gas” and “I need coffee” that will point to the closest options. The unique Audi drive select option available in the S4 sedan and A5/S5 Cabriolet also helps the driver customize steering, suspension, and acceleration characteristics. The available performance-oriented Sports Rear Differential package with torque vectoring is reserved for the S4 sedan and S5 coupe/Cabriolet.
The 2010 S4 sedan returns to the Audi U.S. lineup a year after the successful launch of the all-new B8 A4, and marks a strategic enhancement for performance models in the U.S. Audi lineup.
The new S4 features more performance and technology than ever and now enters a hotly contested competitive set that includes the BMW 335i and Mercedes-Benz C350 at a very attainable price. Now equipped with a 3.0T V6 FSI direct injection supercharged engine with 333 hp and 325 lb-ft of torque, the 2010 S4 with a manual transmission offers a 0-60 time of 4.9 seconds, compared to a 0-60 time of 5.3 seconds for the previous generation S4 V8 manual. The 2010 S4 also provides greater fuel efficiency (2010 S4 manual achieves 18 mpg city/27 highway, compared to the previous-generation 2008 S4 V8 manual ratings of 13 mpg city/20 mpg highway).
The S4 sedan will also provide more performance and standard features over its German luxury competitors. Using a continual focus on attention to detail, S4-specific features include distinctive standard S4-embossed heated front sport seats, front/rear bumpers, front grille, wheels, LED tail lights and front xenon headlamps with LED daytime running lights. Other unique standard features include rear-biased 40:60 quattro® all-wheel drive, 18″ wheels, heated front sport seats with S4 logo embossing, stainless steel and carbon fiber interior trim, contrast stitching on steering wheel / shifter / seats, Bluetooth®, SIRIUS satellite radio, Homelink®, and iPod® Interface.
The introduction of A5 and S5 Cabriolet marks the expansion of the A5 model line and the replacement for the 2009 A4 and S4 Cabriolet nameplates. Featuring an innovative cloth acoustic roof that folds in a class-leading 15 seconds at speeds of up to 30 miles per hour, it is lighter than a retractable hard top and improves driving dynamics, center of gravity, and fuel efficiency as a result. Safety continues to be a top priority for Audi, which offers more models earning “Top Safety Pick” recognition from the Insurance Institute for Highway Safety than any other German luxury car brand.*
The A5 and S5 Cabriolet feature the latest safety features expected from a modern German luxury 4-seater convertible, including active roll bars behind the seats, front airbags, knee airbags, seat-mounted side head/chest airbags, and ESP stability control. Several packaging innovations come from the cloth acoustic roof, including rear passenger reading lights and class-leading 50:50 flat-folding rear seats. The A5 and S5 Cabriolet also come with available head-level heating built into the seats, enabling passengers to enjoy a longer top-down motoring season. The front seatbelt presenter puts the belt well within reach of front drivers and passengers as a convenience and safety feature, while ensuring effortless entry or exit.
Audi is the first car company in the United States to equip 100% of its gasoline engines with FSI direct injection technology beginning with model year 2010. Audi began racing with FSI direct injection technology in 2000 at the 24 Hours of Le Mans and the American Le Mans Series with the R8 FSI prototype racing sports car. Once this technology first became available for U.S. Audi customers in late 2004 with the introduction of the 2005 A6 3.2 FSI quattro, the list of Audi vehicles sold in the U.S. with FSI direct injection technology has continued to grow.